A well designed website can boost your online image and increase sales or enquiries. A responsive, mobile friendly website is key in today’s digital world.
Buchanan Drive Digital are Glasgow’s experts in web design and are here to help your business thrive online. Whether it’s an e-commerce website, responsive design or SEO, our team can help you.
Responsive Design
The term responsive web design Glasgow refers to a method of web development whereby a website is designed in such a way that it adapts to the screen size of different devices. This is done by cleverly adjusting the font sizes and images to fit the device’s viewport.
The majority of websites nowadays use this type of design, and it’s one of the main reasons that people visit them in the first place. However, there are also a number of things that you should consider before starting to build your responsive website.
Responsive design is an approach that aims to make one website adapt to all different types of screen sizes, from mobile phones to tablet computers to desktop screens. This makes it possible for one website to be displayed on a variety of different devices without the need to build two separate versions of the same site, thereby saving time and money.
To be able to achieve this, the design team must work closely together with the developers. This means that both sides should have a clear understanding of what the other is doing in terms of the website’s layout and how it should function.
In order to make this possible, responsive web designs use a variety of CSS features and media queries, which allow the website to adjust the way it looks based on the user’s browser size and device. This can be done through a number of ways, but the most common method is to create responsive images that scale up and down accordingly to the device’s resolution.
Another important factor in designing a website that is responsive is the layout blocks and elements. These should all have the ability to scale and move based on the user’s browser size, so that they can be viewed in the best possible light.
The text content should also be able to change based on the user’s screen size. This can be done through a variety of methods, including changing the font sizes or adding a second column to the website’s layout.
The most crucial part of responsive design is making sure that the design doesn’t cause any problems for users. This is because a non-responsive site could cause people to switch to another website or give up on the site altogether. This can be a big loss for your business, so it’s crucial to ensure that the site is built in such a way that it doesn’t have any issues with viewing on all different kinds of devices.
Mobile Design
In the last decade, mobile devices have been at the forefront of the digital revolution. And with mobile internet usage outstripping desktop, web designers are incorporating mobile-first design into their websites and apps in order to make them device-friendly.
One of the key aspects of mobile-first website design Glasgow is content. Keeping content to a minimum and displaying it only when required is a great way to improve the user experience on small screens. A mobile-first approach is also a great way to ensure that your website loads quickly and smoothly on any device.
Another important factor to consider when designing your site is image quality. Especially on smaller screens, it’s essential to use the correct file format and compress images. This will help reduce loading times and save up to 40% of your image bandwidth.
Keep your fonts and typography sizes large enough so that users can easily read your content. It’s also a good idea to make sure that your images are clear and don’t have pixelated edges.
You can also make your navigation simpler on mobile by reducing the number of links in your menu. This can be done by creating card-style layouts that provide a quick way to view your information.
Using a one-column web design grid is also a good option for mobile designs because it helps to minimize clutter and keep the screen clean and clear. In addition, mobile-friendly sites tend to load faster than non-mobile sites because they’re designed with minimal content and are optimised for mobile devices.
It is crucial to test your design on real mobile devices in order to make sure that it works properly and meets all your goals. This is particularly important if you have a large audience who will be accessing your site from multiple devices.
It’s also vital to remember that mobile users have different requirements than those who use desktop computers. They use their devices in a variety of ways, from microtasking to browsing the news and checking their social media accounts. Providing users with the right information and delivering an excellent onboarding experience is an effective way to encourage them to keep using your website.
E-commerce
Web design Glasgow is an essential part of a business’s online presence. Having a website that is easy to use, customer friendly and search engine optimised will ensure your business gets noticed in a crowded market.
Taking your business to the next level with an E-Commerce website is a great way to make more money and increase sales. With a great E-Commerce website in place, your business can sell products and services to customers across the world, from anywhere.
An e-commerce website can be used to sell both physical and digital goods to customers. This can be done through either a B2C website or a B2B website, depending on the product and business requirements.
There are many advantages to e-commerce for both the buyer and the seller, including convenience, savings and ease of comparison shopping. In addition, a website can also provide customer reviews and ratings, which allows shoppers to get more information about a product before they make a purchase.
For businesses, e-commerce can help them reach a new audience and increase their sales without the need for expensive advertising costs or a large inventory. In addition, e-commerce websites can be a powerful tool for tracking customer data and making changes to inventory with greater precision than would be possible with traditional methods.
E-commerce can be a big challenge for some companies, so it’s important to hire a reliable web design agency that can provide the right solutions for your needs. Our team of web designers can build you a site that is user-friendly and optimised for search engines, helping you to win more sales and grow your business online.
Our e-commerce websites are mobile friendly, responsive and optimised for all the devices that customers are most likely to use when purchasing products from your website. This means your website will work seamlessly on desktop, laptop and tablet, so that your customers can shop from home or on the go.
Our e-commerce website design in Glasgow is built to meet all user’s demands when they are shopping online, and can be tailored to match your branding and business needs. This is the best way to achieve maximum sales and conversions from your e-commerce site, so contact us today to find out more about how we can help you!
SEO
SEO, or search engine optimisation, is the art of boosting your website’s visibility and ranking on search engines like Google. To do this, you need to incorporate a variety of on and off page tactics.
One of the most effective is the use of relevant industry keywords and key competitors to help your website rank higher in SERPs (search engine result pages). Having relevant and accurate data can mean the difference between success and failure in online marketing.
Another important factor in implementing an effective SEO strategy is using the right tools. The right digital marketing agency can provide you with a range of premium SEO tools, including SEMrush, Ahrefs and Moz. These tools can be used to optimize your website, as well as track the progress of your marketing campaigns.
The best Glasgow SEO firms also have an excellent customer service department. Most agencies are available around the clock, and you’ll find that they go out of their way to assist you with your questions and concerns.
For example, they might offer a free consultation, if your budget isn’t too tight. These meetings will give you an idea of how they will help your business, and if there’s any room for improvement.
In a nutshell, SEO is the process of improving your site’s rankings on search engines by optimizing content, links, and images. The main objective is to get your site ranked higher than the competition on Google and other top search engines.
Despite the fact that SEO isn’t for everyone, it is a crucial part of any marketing strategy, so it’s important to find a Glasgow SEO agency that can deliver results. By working with the right company, you can boost your site’s visibility and drive more traffic to your website. The best Glasgow SEO companies have the specialized expertise and technology to make your website a top performer on all major search engines.